Manual for Speed is committed—without fail, absolute, unwavering, 1000%, by definition/design, innately, etc.—to context. Without it, there is no context. There is no circumstance(s), no scene, no background, no POV, no perspective, no who or what or when or where or why. And no way to fully and actually comprehend. We endeavour to promote comprehension. To that end, American Criteriums will be produced in partnership with Team CLIF Bar Cycling (TCBC)—nine above average, though technically amateur humans in various states of their lives, with varying degrees of real-world responsibilities, obligations and trappings, i.e. families, jobs, car payments, bosses, vacation time, etc., racing at the professional level. Against other amateurs as well as fully funded, fully committed professional teams. TCBC will be our context, our POV, our perspective and our circumstance. Over the course of 2014 MFS will travel throughout America documenting and publishing TCBC’s Criterium campaign. From the inside and embedded; we will eat with them, sleep with them and race with them.
For that reason we travelled to Northern California in January to photograph the 2014 TCBC Yearbook, which yearbook is published here/now. But first a message from Dylan Seguin; American Criterium Co-Producer, Team CLIF Bar’s Manager & Director, Sports Marketing Independent Contractor & Consultant and Lacrosse Coach/Player:
“Faster! Faster! Faster!”