Calling us is great too because we WANT to really hear you and this way we can really do that. We love inflection, subtlety, tone, all of it. Pre-emoji vibes are the best. Feel free to ramble. FTR, we may (and probably will) publish your VM if it’s good. So make it good!
*Made with Performance Journalism™ 📹Cultural anthropology 🌐Discovery 📣PSA 👬Experiencing
Performance Journalism™ about the culture of Bicycles, Sport and Other. YP = YJ + MFS + 🚲 + 😜 X PJ™
More than reliable transportation or a destination or extensive provisioning, any Performance Journalist™ worth their salt requires for success in any endeavor or pursuit only a quality Wool Blanket. Wool blankets can be fashioned into a jacket, as in a capote, or a cloak or cape. They can be used to wrap and therefore protect your valuables during travel as well as camouflage said valuables regrettably but necessarily left overnight in a car in a dimly lit motel parking lot. In place of an otherwise useless cotton towel pre-and-post hot spring, swim hole, hobo slap, etc. As a bedroll, a napkin (albeit an oversized napkin), a pillow, a sack or makeshift bag, a brightly colored and nicely delineated picnic or lunch spot, for love-making, in defense against nearly feral or overly habituated animals, a lightweight saddle alternative, fire containment and for bivouacking and/or enhancing an otherwise primitive shelter. For wound care and poultices. Protection against the elements like dust, wind, direct sunlight, etc., as well as volatile and/or tempestuous weather. Insulation be it fixed, semi-permanent or temporary. To appear Period Correct if which period is the whole of the 1800s. A blanket and/or ad-hoc burrito-style mummy bag. And finally, if need be, they can be soaked in various nutrients, broths, herbs and tinctures for later oral or topical application.
Daniel PasleyFounder, Editor, Contributor, Blogger
Kevin BrownPublisher, Web Editor, Interneter
Justin BalogCinematographer, Video Editor
Steve HockettIllustrator, Animator, UK Section Chief
THE SPECTACLE OF ROAD RACING→ Professional 🚴🏼♂️ is the finest, most beautiful, most relevant sport in the world and for many that’s as complicated and/or nuanced as the whole thing needs to get. But for us, for MFS, racing is more profound and, frankly, more interesting than a simple display of competition and speed. In service to this core belief which, here and now, we submit as a Universal Truth, we created an episodic multimedia documentary and contemporary study exalting Road Cycling for ALL that it is: ✨The ✨Greatest ✨Spectacle ✨On ✨Earth ✨
EXPLORATION, ENGAGEMENT, EDUCATION→ In partnership with NASA and the US Military this a reboot of Lewis & Clark. Our mandate: Explore, Engage, Educate. Our POV? Our modus operandi? Our raison d'être? D-i-s-c-o-v-e-r-y, discovery. From pseudo anthropology, interpretive cartography, field observations, illustrations, typologies, catalogs, terrestrial vs. galactic and bicycle-/non-bicycle-based adventure to Shackleton, Darwin, Captain Cook, we are the Corps of Discovery. 🌕🚀🚁🚲🛶🌍
THE CULTURAL ANTHROPOLOGY OF OTHER→ We are Cultural Anthropologists and Sportsmen compelled into the Wilderness to explore, document and publish a lasting and meaningful record of our experiences there. Through a collection of fictional and non-fictional multimedia we endeavor to understand and relate those people, places and pursuits the purview of Yonder. What is our purview? All things other. ///// Edges, Frontiers and Margins. Nerds & Warriors. The DTF. The Salty. W E 💖 O T H E R.
We’ve arrived at the Dirty Kanza 200. For Project Y this would be the final test: our Subject Athletes had put in months of physical, mental, emotional, and spiritual training in order to prepare themselves for this event. Pain Caves? The work they put in was more like Pain Mining, or perhaps we should think of them as Pain Morlocks—underground denizens of training and suffering. Whatever the case, the Subject Athletes crossed deserts and mountains, oceans and rivers, security checks and interstates to get to this point.
“We were impressed—and we’ve seen a ton of amazing things (we do have the internet). You should be impressed too.”
At this point, you’ve got to be curious about how the team finished up, and about the positive and negative effects of our rigorous and highly experimental program. We’d love to share this with you, but then we’d be scooping ourselves, because we have a feature-length documentary coming out that will focus on their journey. But that doesn’t mean we don’t have some keen insights and information to share with you.
A Couple Dos and Don’ts
(For the Dirty Kanza)
DO: Stay in the college dorms. It’s convenient that the race actually passes in front of them, the wifi is good, and you have the opportunity to bring and sleep in your own bedding (read: you do need to bring your own bedding/pillow in order to sleep comfortably).
DON’T: Pay for the buffet at the college cafeteria. We’re pretty sure that this food has been kept in a nuclear fallout bunker since the height of the Cold War; the meat was made from rubber, the fruit glowed in the dark, and the coffee was pumped in from the duck pond in the quad. Also it was like $17 a person.
DO: Ride a Specialized Diverge. Guys/Gals, yes we’re sponsored by Specialized, but you know if these bikes with their amazing future shock weren’t the bee’s knees, we could just leave them off our list. The thing is, ALL of the SA’s were so impressed with how well the bike worked. What’s more, their fellow competitors were also enamored with the bikes during the race, in the throes of exhaustion. Now that’s saying something.
DON’T: Take a shower before the race. It’s a complete waste of time. Basically you’re just burning water.
DO: Run tubeless. Guys/Gals I know. This horse is dead, but we’re still beating it because as much as we throttle this popr deceased animal, it turns out that some of you still don’t get it.
DON’T: Forget your sunscreen. It doesn’t matter if you’re racing, supporting, or just out to spectate, that middle-of-the-country sun is no joke. Which, when you think about it, makes sense. It’s so far away from any ocean, and as everyone knows, the water in the ocean absorbs the sun’s rays, lessening your chance of being burned. Don’t believe me? It’s in here somewhere.
DO: If you have a dietary program that works for you—let’s say mixing kombucha, Orange Beer, and Muscle Milk all together in your bottles) then stick to it. Our research shows that sticking to your established dietary plan is of critical importance.
DON’T: Crash. So many people crashed. And here’s the thing: the Dirty Kanza is a race. Whether you’re going for a podium finish or you’re just trying to beat a certain time, every second counts. The problem with crashing is that it slows you down, your bike can get damaged, your body can be injured. And it’s not like once the crash is over its effects are over, nooooo no, you’ll have to ride with those injuries and that broken bike throughout the race. Also, now there is cow dookie all over the place so your risk of infection goes up. Trust us—the best thing to do is to just not crash.
DO: FINISH FINISH FINISH. You can do it!
DO: Sign up. The majority of the film crew had such a wonderful experience at this year’s race that they intend to sign up next year. Hopefully they get treated to the same extremely kind weather.